Compliance & Responsible Use

PublicLeads records are drawn from publicly-listed business contact information — this is not an opt-in email list, and buying it isn’t a compliance guarantee.CASL (Canada) includes a narrow implied-consent provision for conspicuously-published business addresses, but whether it applies to a given message depends on the listing, the message content, and your specific facts — that judgment call is yours to make, not something we can certify in advance. CAN-SPAM (US) has no opt-in requirement for commercial email, including business-to-business, but it does require meeting the rules below. Both are general-information summaries, not legal advice — talk to a lawyer if you’re unsure how either law applies to your campaign.

Both CAN-SPAM and CASL require opt-out requests to be honored within 10 business days. Process unsubscribes promptly, and keep a suppression list so opted-out contacts are never re-added in future campaigns.

Contact recipients in their business capacity, about something genuinely relevant to their role. Send business-to-business messages only — no deception, no harassment, and no unlawful use.

Because you send the messages, you are responsible for meeting these requirements in your and the recipient’s jurisdiction. Under CASL, the sender also bears the onus of demonstrating the basis for consent — so when you rely on conspicuous publication, keep a record of where each contact was publicly listed.

A listed business can ask to be removed at any time via Remove My Business. We process removal requests within a reasonable time.

Refer directly to the regulators’ own guidance: FTC — CAN-SPAM Compliance Guide and CRTC — CASL Guidance on Implied Consent.